Project title: Metaphor
Project details:
Metáfora (Metaphor) is an olive oil with a millenarian blend created from ancestral olive trees that preserves the timeless qualities of an olive oil in which a metaphor lives.
The minimal approach of the logo favors the relationship between the purity of the product, its character of selected olive oil, and the craftsmanship and care that it wants to communicate. Priority for the written word, label with text, for those who have time and value reading. Not for hurried people. Low-relief text on the label (which is a metaphor for the cold and manual method of pressing the brand’s olive oil).
Studio Profile:
Pacifica es un reconocido estudio independiente de diseño y dirección de arte con sede en Matosinhos, fundado en 2007 por Pedro Mesquita, Filipe Mesquita y Pedro Serrão. Su trabajo abarca una amplia gama de clientes, desde entidades culturales, industriales y de servicios, a través de múltiples disciplinas. Abordan cada proyecto con pasión, desarrollando soluciones audaces a través del propósito del diseño y el pensamiento estratégico.