GALERÍA DE TRABAJOS

Metáfora

País: Portugal

Categoría: Diseño gráfico y comunicación visual

Autor/es: This is Pacifica

Estudio: This is Pacifica

Web del estudio: http://thisispacifica.com/

Cliente: Oliveira Azul

Video: https://vimeo.com/340013572

Material adicional: Ver documento PDF

Descripción del proyecto:

Metáfora (Metaphor) is an olive oil with a millenarian blend created from ancestral olive trees that preserves the timeless qualities of an olive oil where a living metaphor.

The minimal approach of the logo favors the relationship between the purity of the product, its characterof selected olive oil, and the craftsmanship and care that one wants to communicate. Priority for the written word: label with text, for those who have time and value
reading. Not for hurried people. Low-relief text on the label (which is a metaphor for the cold and manual method of pressing thebrand’s olive oil).

Perfil del estudio:

Pacifica is an independent award winning design and art direction studio based in Matosinhos, founded in 2007 by Pedro Mesquita, Filipe Mesquita and Pedro Serrão. Their work spans over a wide range of clients, from cultural to industrial and services, crossing multiple disciplines. They approach each project with dedicated passion, developing bold solutions through design purpose and strategic thinking.

Project title: Metaphor

Project details:

Metáfora (Metaphor) is an olive oil with a millenarian blend created from ancestral olive trees that preserves the timeless qualities of an olive oil in which a metaphor lives.

The minimal approach of the logo favors the relationship between the purity of the product, its character of selected olive oil, and the craftsmanship and care that it wants to communicate. Priority for the written word, label with text, for those who have time and value reading. Not for hurried people. Low-relief text on the label (which is a metaphor for the cold and manual method of pressing the brand’s olive oil).

Studio Profile:

Pacifica es un reconocido estudio independiente de diseño y dirección de arte con sede en Matosinhos, fundado en 2007 por Pedro Mesquita, Filipe Mesquita y Pedro Serrão. Su trabajo abarca una amplia gama de clientes, desde entidades culturales, industriales y de servicios, a través de múltiples disciplinas. Abordan cada proyecto con pasión, desarrollando soluciones audaces a través del propósito del diseño y el pensamiento estratégico.

Detalhes do Projeto:

Metáfora (Metaphor) is an olive oil with a millenarian blend created from ancestral olive trees that preserves the timeless qualities of an olive oil where a living metaphor.

The minimal approach of the logo favors the relationship between the purity of the product, its characterof selected olive oil, and the craftsmanship and care that one wants to communicate. Priority for the written word: label with text, for those who have time and value
reading. Not for hurried people. Low-relief text on the label (which is a metaphor for the cold and manual method of pressing thebrand’s olive oil).

Perfil de estúdio:

Pacifica is an independent awarded design and art direction studio based in Matosinhos, founded in 2007 by Pedro Mesquita, Filipe Mesquita and Pedro Serrão. Their work spans over a wide range of clients, from cultural entities to industrial and services, crossing multiple disciplines. They approach each project with passion, developing bold solutions through design purpose and strategic thinking.