Project title: Libertarian. Premium Craft Cider
Project details:
Libertaria is a premium artisan cider from Uruguay.
The main concept of this project is to break the local prejudice that cider is a cheap and poor quality drink.
For that, a rebrand was needed. This would accompany the launch of the four new flavors made from select tea infusions, taking the new cider to a higher level as a product.
Studio Profile:
We believe in the role of design as a cultural conduit.
Our work shows a strategic and conceptual design approach, while our style is distinguished by a great interest in typography.
We develop dynamic visual identities that span different platforms and scales, creating intelligent and customized solutions.